Apparel Group’s family-oriented clothing brand R&B has opened its eleventh store in India to date.
Located within Ahmedabad’s Palladium Mall in Thaltej, the new store is home to a selection of men’s, women’s, and children’s casual and semiformal wear.
“Another day, another Apparel Group store
opening,” announced Apparel Group India Private Limited on Linkedin
on 7 August. “We are delighted to announce the opening of Apparel Group
brand R&B store in Palladium Ahmedabad. This is the brands eleventh store
in India.”
The large-scale store has a bright interior with segments for men, women, and
children. The space is designed to appeal to a range of age groups and offer
affordable apparel to Indian shoppers.
R&B opened its tenth store in India in Calicut’s HiLite Mall in Kerala. R&B’s other India stores are located in Hyderabad in Forum Sujana Mall, L&T Mall Musarambagh and L&T Mall Punjagutta, in Bengaluru in Commercial Street and Mantri Square Mall and in Lulu International Shopping Malls, India Retailing reported.
R&B was launched by retail giant Apparel Group in Oman in October 2012. Today, the brand counts approximately 70 stores in India and the Middle East and also retails from its direct to customer e-commerce store.