The 106-year-old Radio Flyer will open its first-ever retail store in November, at Woodfield Mall in Schaumburg, Illinois.
The store will offer the company’s full product line-up, including stroller wagons, scooters, tricycles, go-karts, bikes and more, along its new line of electric bikes and “unique” gift items for the holiday season.
The store is designed to offer customers the “ultimate Radio Flyer experience”. The attractions will include a test track where kids can get in the driver’s seat for rides and a hands-on experience in products such as go-karts and scooters. Shoppers will be able to customize wagons and other items.
In addition, an in-store bike shop will offer free test rides for kids’ bikes and adult electric bikes along with services that include professional assembly, custom bikes, accessory fittings and more. “Electric bikes are changing the way families get around, and this experience will allow those who’ve never tried an electric bike to be able to test ride and explore these two-wheel wonders,” Radio Flyer said.
