Menswear brand Barcelona has bolstered its brick-and-mortar presence in the northern state of Bihar and opened a new exclusive brand outlet in Patna in the city’s Patliputra Colony.
The store is located at Zee Saheb The Supermarket on its lower ground floor. The new store has a large segment dedicated to denim with a variety of men’s styles and washes. The store also retails the brand’s selection of casual wear staples including graphic t-shirts and check shirts among other designs.
Barcelona has opened a significant number of exclusive brand outlets so far this year with a focus on non-metro locations. In August, the brand debuted in Uttar Pradesh’s Hamirpur and also opened its first store in Goa in June. The brand has also recently opened stores in cities including Pune, Visnagar, Mahoba, Kota, and Dapoli among others.
