Independently owned by renowned tourism and real estate business, Santa Maria Group, the signing marks Aimbridge’s entry into the Spanish market and underscores its investment in the Iberian Peninsula.
Aimbridge EMEA, a division of global management leader Aimbridge Hospitality, has been appointed by Santa Maria Group to manage its independent, 402-key Grand Luxor Hotel & Village resort on the Costa Blanca beginning yesterday on 1 October 2023. The deal marks a major milestone for both companies, signaling their joint ambition to accelerate growth and provide exceptional experiences in the market.
A leading hospitality management company and the world’s largest third-party hotel operator, Aimbridge EMEA is expected to bring its two decades of operational expertise and award-winning talent development to the four-star rated resort. The Grand Luxor Hotel & Village houses a 300-guest room hotel, including two Presidential Suites, five food and beverage outlets and 102 villas, boasting both communal and private swimming pools.
Located adjacent to the Terra Mitica theme park and a 40-minute drive away from Alicante Airport, the resort also offers a spa, a gym, three outdoor pools, mini golf, a kids’ club, and more than 1,500sq m of meetings and events space. The hotel will benefit from the Terra Mitica Convention Centre and world-class event spaces, totalling 12,000sq m, including an Iberian Village, and a 3,000sq m Circus Maximus Auditorium.



