Oxygen Activeplay is set to launch its latest concept at its first brand new greenfield location and is using the launch of its 20,000sq ft flagship at Clifton Moor Centre Retail Park in York to introduce a rebranding of the company.
Opening in February 2024, Oxygen York is the first site designed under the brand’s new Activeplay concept and represents a £2.3M investment. Set over a ground floor and mezzanine, Oxygen York will embody the brand’s mission to revolutionise the active play world on every level.
The park will focus on energising customers’ minds, bodies and souls through active play, with parkour bounce zones, inflatable obstacle courses, various climbing challenges, party rooms and a dedicated sensory baby and toddler park. Parents and families will benefit from a new quiet lounge and best-in-class F&B offer, a crucial element to delivering the unique Oxygen Activeplay customer experience.
Stephen Wilson, Managing Director at Oxygen Activeplay, said: “Oxygen Activeplay is the next generation concept set to pioneer indoor leisure in the UK. The size and location of the space, combined with the scale of York’s catchment, have provided us with the opportunity to really stretch our concept, introducing new elements and other enhancements that will create a unique experience in the sector and serve as our flagship. We see this as the beginning of an exciting next chapter for the brand and are now focused on working with other leading landlords to secure more brand-new sites as we rollout Oxygen Activeplay in other key locations around the UK.”
