Building upon the momentum of its recently opened stores in prime retail locations in Britain, Portugal, Africa and Spain, smart sleep and specialist mattress brand Sleep.8 continues its mission to bring global consumers face-to-face with the very best sleep solutions.
The new store in Portugal’s Ferrara Plaza showcases the brand’s innovations in the most advanced Sleep.8 store to date, with a new conceptual store design that aims to conjure a superior sensory well-being experience for customers, capitalising upon its plentiful floor space.
Reflecting the brand’s ethos of providing unique sleep solutions and for every individual’s specific needs and preferences, the Ferrara Plaza store is dedicated to curating a personalised shopping experience for each customer. Sleep.8’s mission to improve the mental and physical health of its customers through education on the importance of quality sleep is visible in the specialised ‘zones’ within the store.
Spanning an impressive 270 square metres, the brand’s made-to-order upholstered beds, bedroom furniture, sofa beds, accessories and gadgets are on display in all their glory. Chic neon signage of the brand slogan “Good Sleep Changes Everything” sets the tone, while gently LED-lit arches, gold accents and welcoming wooden walls create a comfortable and inviting atmosphere. Comfortable seating areas and displays dedicated to the brand’s sleep-aid gadgets such as handheld massagers and ultra-luxe full-body massage chairs offer a tactile sensory experience, inviting customers to immerse themselves in total relaxation.
