Major global brands are flocking to Malmö Designer Village, which will be Scandinavia’s largest outlet destination, once fully complete.
Skechers and Levi’s are among the brands that have signed to open at the new retail scheme, located 20 minutes’ drive from Malmö, in the Öresund region of Scandinavia and just a 50 minute drive from Copenhagen.
Serving this cross-border catchment of Copenhagen in Denmark and Malmö in southern Sweden, Malmö Designer Village will cater to more than twice the average catchment of the existing Outlets in the Nordic region including the 3.8 million residents within 90 minutes of the outlet.
Commenting on Levi’s arrival at Malmö Designer Village, Hiren Sawjani, Real Estate Director for Levi Strauss & Co North said: “We continue to strive for valuable and sustainable growth, delivering quality shopping experiences for our customers across all markets. Opening a store at the forthcoming Malmö Designer Village, will be a positive step towards the continued growth of our brand within the Scandinavian market. Reaching such an engaged, large and varied catchment area will allow us to welcome existing and new customers to immerse themselves within the LS&Co brand experience.”
