The Rhein-Ruhr Zentrum (RRZ) in Mülheim is bringing a new anchor tenant on board: leisure provider ADVENTICA and the centre’s owners, Eurofund Group and Signal Capital Partners, have now agreed a long-term lease for 3,300 square metres of space. The opening of ADVENTICA’s first German location is planned for the first quarter of 2025, while refurbishment work will begin in September.
The owners see ADVENTICA as the ideal, complementary addition to the RRZ’s entertainment and leisure offering, which will enhance the centre and be located in close proximity to anchor tenant Cinemaxx and the food court. Founded in Lithuania, ADVENTICA is now present in several European and emerging markets and is launching an exciting expansion in Germany from the strong foundation of their successful concept. The ADVENTICA mission is simple: to provide high quality, safe and always dynamic entertainment locations for families. The offer is aimed at families with children and teenagers and includes a variety of zoned activities that appeal to all age groups. It combines adventure, educational and sports activities and focuses on quality installations and first-class service, with strong design principles and an unmistakable brand image. Guests can expect thrills in all areas: be it climbing, trampolining, karting, the adventure playground and many other activities for all ages.
Neven Grzeta, CEO Retail Germany Eurofund Group: ‘We are delighted to begin a long-term partnership with ADVENTICA in Mülheim. ADVENTICA offers a successful, modern entertainment concept that fits perfectly with our plan to transform the centre into a highly attractive shopping and experience resort for the entire Rhein-Ruhr region. ADVENTICA will be a key component in the transformation of the centre.’
Vytenis Benetis, CEO ADVENTICA Group: ‘We are hugely excited to launch our expansion in Germany with Eurofund Group and Signal Capital Partners at the Rhein-Ruhr Zentrum, the ideal partners and location for our successful family entertainment concept. We look forward to enriching the center with our unique entertainment brand based on the principles of sharing, learning and discovery, family and above all fun. The convenient location and easy accessibility for our guests, the immense potential of the centre and clear synergy with the shopping resort philosophy made our decision for this location an easy one. We look forward to welcoming our first guests to the Rhein-Ruhr-Zentrum in early 2025. Everything is a game, as we put it in our slogan”
