A top-selling brand on Amazon has opened its first physical store, launching at Sawgrass Mills Mall in Sunrise, Florida.
Real Essentials, the e-commerce brand founded in 2017, has made its bricks-and-mortar debut in the sunshine state and offers men’s, women’s and kid’s clothing at low price points, with collections that span workout clothes to leisurewear.
“Our mission has always been to deliver affordable, high-quality basics accessible to everyone,” said Isaac Wolfe, CEO and Founder of Real Essentials. “Bringing this vision to life in retail – where customers can shop essentials which are affordable compared to major retailers – is a dream come true. This is just the start of our retail journey and we are excited to see where we grow next!”
Real Essentials started as an e-commerce brand that bundled their products together to give customers the best possible price per piece, the company said. The focus is on fashion basics that customers can incorporate into their wardrobes and pair with whatever suits their style. It offers inclusive sizing within product categories going up to 3X for women and 5X for men.
