Missoni Makes Sydney Debut

The Italian luxury fashion house has opened a new Sydney boutique at 25 Martin Place – its first in the city.

The new store offers a range of women’s clothing and accessories, including ready-to-wear and beachwear collections and Missoni’s home collection.

The 1,700sq ft store has two storeys, with its interior designed with gently rounded walls made from materials such as metal slats and compressed cellulose.

It also features the Milleforma Cotone architectural concept made from cotton linters and clay and is meant to create a neutral environment, enabling the colours and fabrics of the clothing and accessories to stand out.

Prior to the new boutique opening, Missoni’s products were distributed in Australia through Spence & Lyda and Target.

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