French bespoke menswear brand opens doors

Atelier NA offers innovative patented 3D body scanner that has the ability to take around 200 measurements in one second.

A leading brand in made-to-measure shirts and suits, Atelier NA has launched its first Middle Eastern boutique in Dubai, UAE. The newly opened 1,431sq ft store is positioned on the ground level of the Millennium Atria Hotel in Business Bay.

François Chambaud, CEO & Co-Founder at Atelier NA said: “We are very excited to be present in Dubai now and look forward to welcoming new customers. Given this region’s appetite for bespoke fashion, we are very positive about opening more stores in Dubai and across the region soon. Our aim is to ensure affordable high-class bespoke garments are available to as many fashion-conscious men as possible.”

Tarek Alhussayni, Managing Director, Governor Apparel, said: “The residents of Dubai are accustomed to being at the forefront of the latest technologies. Atelier NA’s 3D body scanner will be a welcomed new feature to the made-to-measure offering within the city. We look forward to offer the diverse residents of Dubai a wide selection of high end made-to-measure suits at attainable pricing.”

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