Hong Kong pop-up store launches

Senreve, the San Francisco-based online bag brand has launched a standalone pop-up store in Hong Kong.

Its first foray into a major city mall sees the brand that specialises in Italian-made luxury handbags that was founded in 2016, open doors inside the atrium of Pacific Place.

The new pop-up will operate until 6 August and it was designed by Hong Kong and London-based Editecture studio that incorporated organic features and included open space to help highlight Senreve’s core products and new lines. The pop-up will also host workshops in collaboration with local female artists and entrepreneurs.

Senreve previously opened a pop-up store-within-a-store last summer inside Khromis in Sheung Wan. The company also recently raised US$16.75M in Series A funding for its upcoming Asian expansion.

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