Hypebeast has announced that they will open HYPEBEANS in Landmark, Hong Kong, marking the brands first step into the culinary world.
HYPEBEANS offers a menu created with quality ingredients in mind and offers a menu of traditional beverages including the Spiced Espresso Yuenyeung, inspired by the iconic black tea and coffee drink finished with star anise, Ovaltine Espresso, a milky drink utilising the classic milky malt extract, Matach Latte, a signature custom blend of matcha and espresso as well as the HYPEBEANS Cold Brew.
“Here at HYPEBEANS, we want to promote a lifestyle surrounded by culture. We encourage creative collaborations here as an extension of the Hypebeast community.” commented Kevin Ma, CEO and founder of Hypebeast.
In line with this, HYPEBEANS has collaborated with Italian chocolatier Venchi to offer a special affogato, hand drip with a selection of coffee beans and Urban Coffee Roaster, an ice drip coffee using in-house coffee beans.
