The agreement commences in 2022 and has an initial term of five years.
American watchmaker, Movado intends to support Calvin Klein’s strategy to reignite their watch and jewellery businesses by offering both new and expanded collections. The men’s and women’s watch collections will feature crisp, modern designs consistent with Calvin Klein’s strong and recognised DNA and their jewellery offerings will be simplistically refined, showcasing either stainless steel rose or yellow gold plating.
“We are thrilled to partner with Calvin Klein, one of the most successful and iconic global lifestyle brands in the world. The Calvin Klein brand has tremendous global awareness, with a significant online presence and a footprint that spans the world. We look forward to collaborating with the Calvin Klein team to elevate and expand the watch and jewellery categories for the brand.” commented Efraim Grinberg, Chairman and CEO of Movado Group.
