The new store which has a particular focus on sustainability is located in Norwich.
As well as reducing carbon footprint by more than a third compared to an existing Seasalt shop fit out, the new location will also a multitude of new experiences to heighten the shopping experience. Guests will able to use in-store technology including digitalised stock availability, enhanced payment and receipts as well as wishlists. Plans have also been announced to offer in store workshops and brand experiences for customers.
“We fully recognise that physical stores are no longer simply selling spaces but have taken on an important role as placed to bring out brand to life for our customers, offer experiences, innovation and an unrivalled level of service. We are always keen to become an integral part of the community where our shops are located and we’re enjoying welcoming the Norwich community through our doors.” commented Seasalt Chief Executive Paul Hayes.
He continues, “We’re delighted to have unveiled our first sustainable Seasalt concept store here and we’re received a very positive reaction from customers.”
