Eight-week shopping festival from 2 December to 31 January features 3,500 retail outlets in more than 20 malls with exclusive sales, activations and rewards.

Retail Abu Dhabi, the retail platform of the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), has announced plans for the second Abu Dhabi Winter Shopping Season – a destination-wide seasonal retail festival that launches on UAE National Day on 2 December until 31 January 2022.

Serving as an umbrella campaign, the eight-week Abu Dhabi Winter Shopping Season will feature bespoke experiences and activations to boost retail spending and drive footfall to event locations and retailers. Events include the FUTR World Middle East and the Mother of the Nation festival.

Fatima Saeed Al Baloushi, Deputy Director, Abu Dhabi Events Bureau said: “The Abu Dhabi Winter Shopping Season builds on the success of the first campaign in 2020 and demonstrates Retail Abu Dhabi’s drive to bring innovative and unique retail experiences to the Emirate, making Abu Dhabi the ideal destination of choice for one-off experiences and first-in-the-region events. With participation from more than 3,500 retail outlets across 20 malls in Abu Dhabi, this season’s shopping festival promises to excite and provide residents and visitors with a great retail experience together with plenty of fabulous promotional offers.”