The news comes following the successful management of La Tienda: Brands of Spain Shop, the commercial space of the Spain Pavilion at the recently concluded Expo 2020 Dubai.
The first-of-its-kind shop, a collaboration between Al Ghurair Retail and the Leading Brands of Spain Forum (FMRE), counted more than 580,000 visitors throughout its six-month run. It featured more than 20 brands from Spain, across a variety of categories, including fashion, food and beverage, and accessories.
Commenting on the success of La Tienda, Arturo Lujan, CEO, Al Ghurair Ventures, which includes Al Ghurair Retail businesses, said: “Expo 2020 Dubai was a visionary showcase of synergy: bringing together countries, brands and organisations from across the globe, in an energetic and colourful celebration of cultural diversity.
Through this prestigious platform, we were able to support our representative brands with elevating profile and equity, as well as enhancing consumer choice in the regional retail sector. We are honoured and humbled to have had the opportunity to participate in this once-in-a-lifetime event through our Innovation and Sustainability commitments. Participating brands at La Tienda were selected based on sustainability, quality, innovation, and design, in alignment with Al Ghurair’s own core values to Enhance Life of our customers, employees and the communities that we serve. Its success has opened talks over Al Ghurair Retail potentially adding several Spanish brands to their diverse portfolio, cementing their footprint in the region.”
