The Abu Dhabi-based developers have unveiled plans to transform a 245,000sq m stretch of the W64 Zone into a leisure and entertainment complex.
The project will consist of a number of features to bring a unique, exciting and innovative destination to guests and locals alike. The heart of the project will be The Heritage Market, a lively souk inspired by historical regional design with a 21st century reimagining. Complete with traditional souk stalls such as spice and jewellers, silk sellers, oud outlets an traditional clothes stalls, the Heritage Market will provide a traditional Emirati experience for guests.
The Edutainment Zone will offer a blend of entertainment and education, although no further details have yet been announced, this zone will provide a thrilling programme of digital and live performances, films, art and music.
The Artisan Village will act as a home for regionally inspired arts, crafts and heritage products, alongside galleries and workshops for existing and up and coming talent. The Traditional Souk will also be home to a number of restaurants and shops, a union plaza and an open plaza and a boutique hotel, offering guests a luxurious stay with direct access to the Traditional Souk.
