Today marks another important milestone in the adidas x Allbirds’ collaboration – the launch of the ADIZERO X ALLBIRDS 2.94 CO2e.
An evolution of the FUTURECRAFT.FOOTPRINT, which launched last year, this drop seeks to demonstrate that low-carbon running shoes can be delivered at scale. Each of the ADIZERO X ALLBIRDS 2.94 CO2e shoes equate to just 2.94kg CO2e per pair, meaning it remains the only adidas and Allbirds performance model to go below 3kg CO2e.
With more pairs available than ever before, the launch represents a personal best for both brands, highlighting how quickly innovation can advance when two market leaders work together. Doing more with less, adidas and Allbirds combined their expertise to maximize performance benefits with minimal materials and smart solutions, to give every runner a shoe for performance and planet.
With each pair having a carbon footprint of just 2.94kg CO2e and created with 63 per cent less emissions*, the ADIZERO X ALLBIRDS 2.94 CO2e showcases a new approach to design and an alternative method of manufacturing that drastically reduces carbon impact.
