The Reeds at Shelter Haven, a luxury boutique hotel in Stone Harbor, New Jersey, is once again partnering with the apparel and home goods retailer to open Anthropologie at The Reeds.
The pop-up will feature a curated selection of beach favourites inspired by the coastal locale. In addition, the temporary storefront will offer weekly VIP shopping experiences complete with one-on-one assistance and complimentary celebratory sips. The pop-up will open ahead of Memorial Day on 13 May and will run through Labor Day on 5 September 2022.
On Thursday evenings from 6-8pm, shoppers can book private appointments online to have full reign of the store’s merchandise. This first-ever private experience for Anthropologie will feature a rotating selection of the brand’s signature printed dresses, swimsuits, beach-to-dinner cover-ups, accessories and beauty products.
“We are thrilled to reopen at The Reeds this summer and return to Stone Harbor after an incredibly energising pop-up last season,” said Elizabeth Preis, Chief Marketing Officer for Anthropologie. “Just as travel is trending upward, we have seen the same for our resort-wear styles, and our customers are eager to dress up, get out and celebrate. At Anthropologie, we are always creating new, innovative, and exciting shopping experiences for our community and we are delighted to bring a unique, personalized, and expertly curated shopping experience to The Reeds again this summer.”
