Launched on Saturday, Anya Hindmarch opened the doors to a new store in Burlington Arcade, the 204-year-old luxury-shopping destination situated in the heart of Mayfair.
Anya Hindmarch founded her eponymous business in 1987 and it has since grown into a global brand known for its luxury, organisation-obsessed accessories and groundbreaking work in sustainability.
Burlington Arcade has established itself as a key force in London’s luxury retail scene and was an ideal fit for the new store opening due to its iconic location, running through Piccadilly to Burlington Gardens, historic status and current retail mix of heritage luxury and emerging brands, all of which share a passion for craftsmanship.
The new 120sq ft Burlington Arcade store is dedicated to the art of organisation, stocking key pieces from its best-selling Labelled collection, all delivered with a signature playful wit. Key pieces include the Commuter tote, with its host of labelled pockets inside and out it’s perfect to get you organised for the school run or as a portable home office. For travel, the spacious 24-Hour Bag boasts internal compartments for everything from your cables to your underwear while the bestselling In-Flight case means you will breeze through security and instantly find what you are looking for while up in the air. Vanity Kits, Make Up Pouches and Lotions & Potions Pouches will restore order to your bathroom. You name it, Anya Hindmarch can organise it.
