The region’s largest trade fair for beauty, hair, fragrance and wellbeing is primed to continue its successful post-pandemic comeback this year.
The upcoming event is set to run from 31 October to 2 November at Dubai World Trade Centre and it will offer visitors to the show unrivalled access to the industry’s fastest-growing product segments, including hair, fragrance, beauty and wellness.
“Industry leaders representing more nations than ever before have already shown great enthusiasm in the planning and preparations of their pavilions ahead of this year’s Beautyworld Middle East,” said Flyn Roberts, Show Director. “With such a wide range of products being showcased from across so many different countries and cultures, I’m convinced this year’s event will be more diverse than ever and a true insight into the global beauty industry.”
“What makes this edition even more exciting is that six nations who were absent last year are making their return and several nations have expanded their pavilion spaces, including Korea, Thailand, the USA, and Germany. Overall, it’s compelling and we are looking forward to a highly successful event.”
