Bershka to Open in Paraguay

The Paseo La Galería shopping centre has reached a new milestone with the opening of the first Bershka store in Paraguay, scheduled for May 2025.

The firm’s arrival strengthens the South American country’s international fashion offering and highlights the Spanish giant Inditex’s commitment to the local market, where its main brand, Zara, already operates.

In this regard, Alan Acosta, Commercial Manager of Paseo, revealed to Infonegocios that the store will be located right next to the Zara store, taking advantage of the synergies with one of the most successful brands in the shopping centre. For the executive, this project will not only diversify the fashion options, but will also boost the flow of visitors and sales growth.

On the other hand, Ana Pessolani, Commercial Manager of the Paraguayan shopping centre, highlighted that the Bershka store will include exclusive collections and a shopping experience aligned with Inditex’s international standards.

“This store is specifically designed to capture the attention of the young public. Its focus will be on women’s fashion, although there will also be options for men. Bershka stands out for its freshness, accessibility and for offering garments aligned with the latest international trends,” Pessolani told the local media.

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