Bloom & Wild Secures Funding

The online florist has secured £75M in Series D funding.

The funding is led by US investor General Catalyst with participation from Index Ventures, Novatar, Latitude Ventures, D4 Ventures and Burda Principal Investments, who are existing investors. The funds will be used to assist Bloom & Wild expand their brand in Europe.

This round of funding follows the £11M fund that the company was granted two years ago which was used to invest in technology to transform the customer experience and the brand’s supply chain.

Aron Gelbard, Co-Founder and Chief Executive of Bloom & Wild, commented: “With this new backing from General Catalyst and Index, we start 2021 with renewed energy to pursue our vision of becoming the world’s leading and most loved flower company.”

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