The South Korean boy band is launching the pop-up store as a special ‘retail experience’ at Berlin’s Mercedes-Platz until February 28.
The temporary store, called BTS Pop-UP: Space of BTS will offer a wide selection of official merchandise from the K-pop band’s history include rare and limited edition pieces. Themed merchandise that is inspired by BTS songs and the TV series ‘In the Soop’ will also be available to be purchased. Across the store, hundreds of pieces will be on offer ranging from clothing, accessories, soft toys and lifestyle items.
The store has been divided into different areas and offers customers a number of Instagram-worthy photo opportunities with themed backdrops, props and surprises all situated throughout the store.
The pop-up space is the first post-pandemic BTS event in Europe, and it has been launched in partnership with Hybe Ip and Seoul-based production company FreeCong.
