Lifestyle brand and luxury performance apparel brand Canada Goose has appointed Larry Li as its new President of China.
In his new role, Li will be based in the company’s regional headquarters in Shanghai, overseeing Canada Goose’s business in Mainland China, including commercial, marketing and finance. Li will also report to Paul Cadman, President of Canada Goose Asia Pacific.
“Larry is a proven strategic leader with an entrepreneurial mindset and exceptional business development skills,” said Dani Reiss, Chairman and CEO at Canada Goose. “Larry’s luxury expertise in China makes him uniquely suited to lead the local team, drive our business forward and seize the strategic opportunities that we see ahead.”
The new president of Canada Goose China has 20 years of experience in the luxury sector, holding several senior roles at high-end brands such as Louis Vuitton, Givenchy and Kenzo. Prior to Canada Goose, Li worked at Dunhill China as its MD, in charge of the brand’s repositioning and new product direction.
