The French watch and jewellery maker has reopened its flagship store in Geneva at Rue du Rhône 9.
The prestigious luxury shopping high street in Switzerland houses the new Cartier store which has undergone extensive renovations. The new mono-brand stand-alone store now features the brand’s complete range of products. Cartier is owned by Richemont, who also owns Piaget, Van Cleef & Arpels, Buccellati and other major luxury watch brands such as IWC and Jaeger-LeCoulture.
In the past 5 years, Cartier has been making a conscious effort to renovate and redesign all of its stand-alone boutiques as well as its shop-in-shops at major department stores. Alongside these efforts, the brand also created Cartier, the Women’s Pavilion in collaboration with Expo 2020 Dubai. The experience takes visitors on a compelling and immersive journey from start to finish.
The exhibition is titled <New Perspectives> and it invites visitors to celebrate and recognise the central role that women have played throughout history, leading up to the present day.
