Premium British sportswear brand, Castore, celebrates its successful expansion after growing its presence across Europe.
The brand, which was founded in 2015 by Wirral-based brothers Phil and Tom Beahon, has triumphed within the European market, with plans for more growth throughout 2023.
One of the key contributors to the brand’s success is the kit deals for new teams across the continent, including Feyenoord Rotterdam, Athletic Club Bilbao, Football Association of Ireland, FC Utrecht, and FC Twente, with more to come in the near future.
The brand’s partnership with Oracle Red Bull Racing has been integral in solidifying its European presence, specifically in the Netherlands. Castore became a Team Partner for the 2023 season and will continue to work with the F1 racing team as part of a long-term partnership.
Castore’s success has also derived from the growth of its physical retail portfolio, expanding footprint across Europe. This includes key European cities across the Netherlands, Spain and Ireland, with additional plans to open more mainline stores over the next 12 months.
