The British make-up brand will launch exclusively with Lotte GFR with duty-free stores set to open from this month.
The brand is anticipating opening its first Beauty Wonderland flagship store in Korea at Cheongdam-dong, a beauty counter at Lotte Department Store Jamil and online platforms KakaoTalk Gifts, Naver and Lotte I-Mall in mid-August of this year.
The brand has chosen Korean actress Han Sohee as the Celebrity Muse of Charlotte Tilbury Beauty. Sohee has already been active as a model in various fields including fashion, jewellery, food and beverage and finance. She will now bring the magic of Charlotte Tilbury makeup to Korean customers.
Charlotte Tilbury MBE, Founder, Chairman, President and Chief Creative Officer of Charlotte Tilbury Beauty, commented: “I am so thrilled to be launching my MAKEUP MAGIC and SKINCARE SECRETS in magnificent Korea for the first time ever. Korea is a world-renowned destination full of history and culture which continues to be one of the leading locations for fashion and beauty lovers.”
