Citron Opens First Experiential Store in Dubai

The home-grown children’s mealtime retailer has opened its Dubai flagship store, offering customers a unique experience with a focus on innovative and experiential retail design.

The new retail space is inspired by children’s playgrounds and the calm colours of nature, consciously designed with ‘future shoppers’ in mind. Muted tones are paired with bold shapes that complement the Citron product range.

Situated in Times Square Center, Sheikh Zayed Road, the new Citron store offers a shopping adventure that showcases the extensive range of the brand’s products, considerately placed and immaculately designed to entertain and inspire customers as they browse the unique and functional mealtime solutions provided. These include lunchboxes, snackboxes, water bottles, utensils and accessories.

The play and explore theme is continued throughout the store’s layout with purpose-built displays that showcase products whilst also serving as an interactive play space for little ones.

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