Indonesian direct-to-consumer fashion label Claude has announced the completion of its seed round, led by CyberAgent Capital and family office Prima Fund I.
Plans are in place to enhance current product offerings and boost its presence in markets where it is currently located, such as Indonesia and Singapore. In July 2022, Claude began its expansion beyond Indonesia, opening its first brick-and-mortar store in Singapore’s Takashimaya Shopping Centre.
The independent brand has ambitions to continue its international expansion, deeper into Southeast Asia as well as in Europe and the United States.
“In this globalised world where technology enables us to cross-border real-time, becoming global immediately enhances your total addressable market a hundred times over while simultaneously strengthening the strong brand equity we carefully preserve,” says Chief Executive Officer Tommy Budihardjo, who co-founded the label with Christie Johana in 2018.
