The lifestyle sneaker brand has partnered with fashion distributor True Alliance to bring its e-commerce offering to Australian customers.
American-based brand Cole Haan provides a collection of men’s and women’s footwear and accessories, and serves a number of markets across the world. It’s well-known for its fusion of classic, professional shoe styles with sneaker-based innovations to provide dress shoes that wear as comfortably as sneakers.
True Alliance Brand Manager, Adam Hendler, commented: “Adding this brand to our portfolio is in line with the True Alliance philosophy of partnering with global, category leading brands and we are working very closely with Cole Haan to ensure their first foray into the Australian market will deliver exciting products as well as quality and value to our local customers.”
Meanwhile, Cole Haan Senior Vice President of International, Adrian Santos said: “This is an important milestone for us as it marks yet another successful market introduction of the Cole Haan brand outside of North America.”
