The group’s suite of brands, including Cotton On Kids, Cotton On Body, Factorie, Supre, Rubi and Ceres Life will launch in the UK this week.
In a first for the group, Cotton On will be launching their host of brands in the UK as Group Chief Executive, Peter Johnson believes there is a significant opportunity for e-commerce leg fashion to thrive in the UK market. According to Johnson, the feedback that the brand has received thus fat from UK-based marketplaces has finally made the brand consider a full launch.
Johnson comments: “We couldn’t be more excited about the launch, which marks a significant milestone for our brand and our business. We’ve exporting our unique Aussie style and optimism to over five continents and 20 countries across the globe and have oved seeing how our customers respond to and embrace our brands.”
In addition to their recent commitment to the UK market, the group has reaffirmed its commitment to local operations with the announcement of an expansion of its Avalon-based distribution centre.
