The Minnesota-based fast-casual brand, which is focused on made-from-scratch healthy food, has entered into a 40-unit development deal with franchise partner Rory Kelly of Salads & Smoothies.
With the new agreement, Crisp & Green has more than 250 locations across 25 states in its development pipeline. The new agreement comes at a time when the brand, which currently operates 29 locations in eight states, is embarking on its busiest year yet, with a goal of 50 locations slated to open across 15 additional states by the end of 2023.
“Having previous experience with several brands in these key markets, I am confident Crisp & Green will meet a demand that is currently not being satisfied,” said CEO Kelly C. Baltes. “Pairing this with the growing amount of people who are embracing a wellness-driven lifestyle puts us in a great position to reach our ultimate goal to be the #1 healthy fast-casual on the planet.”
