Japanese retail chain Daiso is expanding its presence in Singapore with three more stores over the coming months, as it sees a “very stable future” here with growth opportunities.
One of these new outlets is a sprawling flagship store at Jurong Point shopping mall that officially opened yesterday. Spanning nearly 15,000sq ft, the new store is home to three brands under one roof making it the first such concept store outside Japan.
Apart from affordable household and daily necessities under the well-known Daiso brand, the Jurong Point store also features the company’s two other brands – Standard Products, which describes itself as having an environmental focus and is making its debut in Singapore, and a newly-rebranded women’s line Threeppy.
Meanwhile, another two Daiso stores are in the pipeline – one will open at NEX shopping mall in Serangoon next month while another will be ready in the Ang Mo Kio area by September.
These additions are part of a global expansion strategy and also as the Japanese retailer sees a “very stable future for Singapore with a lot of growth”, said the president of parent company Daiso Industries Seiji Yano at a media preview of the Jurong Point store on Monday.
