The temporary shop locations will be located in Texas and California and will be open to customers through to December 31.
Iconic retailer Dick’s Sporting Goods has taken steps to strengthen its partnership with global superstar Carrie Underwood by opening three pop-up stores for the Calia by Carrie Underwood fitness and lifestyle brand. The three pop-up locations will offer the latest Calia products and special promotions. The pop-up stores will be located in Austin, Texas and Santa Monica, California along with a mobile pop-up location that will be featured in and around Nashville.
“Like in so many other areas of our business, we see a lot of opportunity to continue to expand CALIA by Carrie Underwood as the athletic apparel category continues to strengthen. With our women’s business being a strong focus for us this year, and Calia having such strong success, it felt like the right time to launch these pop-up locations,” commented Lauren Hobart, President, Dick’s Sporting Goods.
