A Gen Z and millennial favourite, the ear piercing studio and earrings brand has opened a store in Chicago, on the bustling State Street in the city’s Gold Coast district.
The brand was founded in 2019 with a goal of reimagining the traditional ear-piercing experience. It offers ear piercing done by sterilized needles (as opposed to piercing guns) by trained staff that also consults with customers as to the earrings that would work best for their unique ear anatomy. Services are available for ages 13 and older. This new location, Studs’ first in Illinois, gives it a total of 20 locations.
Studs offers a wide assortment of earrings, including curated earscapes (personalised combinations of piercings and earrings that customers can mix and match to create their own look) and single earrings. Prices start at about $18 and run upwards to $150.
The State Street location also features a novelty “Chicago” huggie earring collection based on a few of the city’s trademarks, including a basketball jersey and Millennium Park’s Cloud Gate arch.
The brand is known for its stylish-looking, Instagram-worthy spaces and the new Chicago location is no exception. The 1,690sq ft store has a sleek, modern look, with an all-white palette accented by neon and bright yellow hues.