Marco Baldassari and his Eleventy team thought big for the opening of the brand’s thirteenth boutique worldwide.
At 9546 Brighton Way, Beverly Hills, the new Eleventy store opened its doors with a cocktail party and petit fours reserved for its best customers, before a private dinner at the very chic and private San Vicente Bungalows, where a number of celebrities were present, including actor James Marsden, producer Josh Schwartz and model Luca Apple.
Directed by Italian architecture studio Parisotto + Formenton Architetti, the two-storey boutique is in shades of beige, white and ecru, matching perfectly the new Autumn/Winter collections for menswear, womenswear and childrenswear, as well as shoes, accessories, home, travel and fragrances. Services at the new Beverly Hills location include alterations, made-to-measure tailoring, private appointments and a personal shopping service.
“Beverly Hills is a dream come true location,” said Baldassari, Co-Founder of Eleventy with Paolo Zuntini. “We first opened this location as a pop-up and decided to open our first store in California. Beverly Hills is a very important place as our customers are here and walk in the streets of this neighborhood. We need them! And we are very proud that Milanese style is finally in Los Angeles.”
