Pioneering lifestyle aparthotel brand Locke opens its sixth property in London and thirteenth in total – Ember Locke, located in the city’s Kensington and Chelsea neighbourhoods.
The new aparthotel is spread across eight floors, comprising 121 apartments ranging from studios, to duplex one-bedroom apartments. Complementing the lobby and common areas is food and beverage destination EVE; providing a coffee shop, bar and restaurant offering which sits amongst co-working space, a meeting room and large garden. Additional facilities also include a gym and laundry room.
Prominently situated on the historic Cromwell Road, Ember Locke sits in a neighbourhood rich with culture and is within walking distance of some of London’s most famous museums, including the Natural History Museum, the V&A, the Science Museum, and the Design Museum.
Designed in collaboration by creative and interior design studios Atelier Ochre and House of Dré, the warm, distinctive interiors and layering of casual and bohemian spaces with soft ambient tones and hues, welcome guests and provide solace from the bustle of Cromwell Road. Inspired by the late Kensington Roof Gardens and the laissez-faire flamboyance demonstrated by the iconic mid-century fashion brand Biba (born in Kensington’s bohemian fashion scene), the Art Deco design style combined with 21st-century retro-futurism, ensure the interiors are a nostalgia-soaked reimagining of over a decade of glamour in Kensington.
Ember Locke’s apartment interiors are curated as a series of boudoir rooms, with guests transported by colourful tones and vibrant patterns to a bygone, yet fundamentally contemporary era. Art Deco details and bold pieces such as sweeping banquette seating, deconstructed wardrobes and retro fittings are paired with elements of glamour; brass detailing, fringes, tassels, and heavy dividing curtains ensure a sophisticated feel.
In the communal spaces, the eclectic mix of character features are punctuated with bright fabrics, crafted furniture, and fine rattan structures, while opulent planting carefully frames the view towards Ember Locke’s extensive garden. Bespoke art pieces by House of Dré adorn the walls in the guestrooms and public spaces, while a host of local and up-and-coming artist’s work have been chosen to be displayed throughout the property.
