The activewear label is set to open its first store to date in Mumbai in the city’s Bandra district on 29 January.
The upcoming store will sell the direct-to-customer brand’s range of performance sportswear, designed to support female athletes.
Engn Activewear’s brand ambassador Esha Deol, who recently starred in a campaign for the brand, will attend the store opening, the brand announced in a press release. The new store will retail the brand’s full range of t-shirts, tanks, leggings, sports bras, and shorts, among other garments designed to be worn during sports. The brand aims to raise revenue through selling its clothing designs to gather funding which it can use to support the athletes it sponsors.
