The Museum of Illusions is designed for visitors of all ages and it is now in the process of expanding its US footprint.
Set to finish this year with 40 locations in 25 countries, the business is looking to focus on expansion throughout the United States as part of its goal to have 100 locations around the world by 2026.
“After a year of successful expansion and explosive growth of our brand, we’re thrilled to bring the innovative experience we offer to more cities across the United States,” said Jonathan Benjamin, CEO of Museum of Illusions. “Museum of Illusions is further cementing itself as the global leader in the ‘edutainment’ space. As we continue to achieve our development goals, we’re proud to bring our unconventional, unique blend of experiential retail to new destinations.”
