Federal Realty is modernising the appeal of its Bala Cynwyd Shopping Center in a popular suburb of Philadelphia.
Bala Cynwyd Shopping Center has yet to fill its anchor spot vacated by Lord & Taylor, but Federal is spending $8M on an upgrade and rebrand of the property that it says “exemplifies the neighbourhood’s unique tapestry of culture and heritage.”
To be renamed Bala Cynwyd on City Ave., its new design includes outdoor dining and gathering spaces, reconfigured walkways and parking areas, as well as expanded outdoor seating and curbside pickup areas.
“The new name and feel captures the essence of the community and creates a bridge between convenience and accessibility all while keeping its historical integrity,” said Federal’s VP of Asset Management Kari Glinski.
