The project that has been unveiled for the new investment plan at Dollywood is the HeartSong Lodge & Resort, the first scheme in a $500M investment plan over the next decade.
This is the beginning of an ambitious investment plan by the Dollywood Company. The 302-room HeartSong Lodge & Resort is located adjacent to Dollywood’s DreamMore Resort & Spa and is set to open in 2023, as announced by Dolly Parton.
“I’m always dreaming and coming up with new ideas and things I want our guests to experience,” said Parton. “I’m so proud of this place that we’ve been able to build here in the Smokies. I always dreamed of accomplishing two things with Dollywood,” she added. “I wanted to give jobs to the folks who live here and I wanted to give visitors another reason to come and experience the beauty of the Smoky Mountains.”
The upcoming lodge is a reimagined property with family suites, themed suites and loft rooms, as well as indoor and outdoor pools, an outdoor cover and a communal fire-pit.
“From the time we announced Dollywood’s DreamMore Resort in 2015, we have seen the entire region emerge as one of the nation’s leading family vacation destinations,” said Eugene Naughton, President of the Dollywood Company.
