The Spanish beauty brand has announced that it will be opening a standalone beauty store this month on London’s Carnaby Street.
Freshly Store London will be the fourth store in the plant-based beauty brand’s retail portfolio and comes following the success of its existing stores in Barcelona, Madrid and Valencia. The interior of the store promises to be a tangible representation of Freshly’s commitment to sustainability, with the use of sustainable and recycled materials throughout.
Freshly’s produced are 99 per cent natural, vegan, cruelty-free, sustainable and clean INCI and 95 per cent of Freshly packaging is made of 100 per cent recyclable glass, aluminium, kraft and wood.
“Being situated in the famous
and iconic Carnaby Street places us in the centre of one of
the most cosmopolitan and desirable shopping
destinations on the globe. Not only will this bring us great footfall and
visibility, but presents us with huge opportunity to bring the Freshly
revolution alive to a new market and customer base,” said Marta de Blas,
International Growth Manager, Freshly Cosmetics.
