The latest store in Tokyo is positioned over 480sq m across two floors and has been designed with the brand’s latest interior concept in mind.
It features an excellent selection of BOSS products and collection, from womenswear and menswear to BOSS’s original Made To Measure bespoke. BOSS Made To Measure will set up a dedicated space to provide special services tailored to each customer and an unparalleled shopping experience.
Symbolised by the hanging white wall panel, the interior concept for this store was first introduced last year at the company’s SoHo store in New York and the effect makes it look like the wall is ‘floating’. The level of space in-store makes the product displays stand out, whilst cube-shaped and solid-shaped fixtures create an exquisite contrast with the floating panels, and the combination of marble, wood and chrome materials creates a modern and sophisticated atmosphere.
The colours utilised for the textiles and walls in the store are unified in white, beige, and black, which are used in residential spaces, helping to create a space with a warm feel. The open floor plan, the relaxing space, and the warmth of the light that shines through the skylight into the entire store helps to create a unique space.
To commemorate the opening of this flagship store, a capsule collection with BOSS’s unique special icon as a motif will be available only in Japan. Hoodies, shirts, swimwear, sandals, etc. will be on sale for a limited time.
