Golden Fork to Open New Outlets

Paving the way for future growth, homegrown seafood chain Golden Fork has appointed a number of senior figures to its leadership team in the region.

Golden Fork recently announced their intent to open 23 outlets across the UAE and KSA in the next 18 months.  The AED10M expansion plan of the iconic family-friendly brand will see branches activated in Deira City Centre’s exciting new Food Central food hall, Motor City, Al Ain Mall, Mega mall in Sharjah and Al Wahda Mall in Abu Dhabi. Already having opened their doors are Golden Fork outlets at Dalma Mall, City Seasons hotel in Deira, Lulu Mall in Fujairah, Dubai Silicon Oasis and Mushrif Mall.

The expansion drive comes as Simon Wosket joins as Head of Retail Finance at Golden Fork. His extensive experience at hospitality leader Bourne Leisure Ltd is certain to stand him in good stead in this new role. Simon brings a wealth of financial expertise and industry insights that will be instrumental in shaping Golden Fork’s financial strategy and strengthening the brand’s financial health as it continues its planned regional expansion.

Vikas Mahajan has also come on board as General Manager of Retail Restaurant Operations. A seasoned hospitality professional with more than 25 years of experience working with the likes of Ruby Tuesday and Alchemist F&B Ltd, his operational expertise and keen understanding of the industry will play a crucial role in enhancing restaurant operations and delivering exceptional experiences to Golden Fork’s valued customer base.

Rajj Mohan Pudussery has also been promoted to Senior Area Manager at Golden Fork. A Golden Fork veteran having joined the team as a steward in 1999, Rajj Mohan’s extensive experience and in-depth understanding of Golden Fork’s soups, products and customer service have made him an asset to the organisation. Fluent in Arabic and Russian, Rajj has been instrumental in fostering the connection with Golden Fork’s diverse customer base over the years.

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