The convenience store chain GS25 has this week opened its 100th outlet in Mongolia and it comes just 16 months after its first.

The company is looking to continue growing its presence in Mongolia to more than 500 by 2025 by launching more customised food products. For its expansion in Asia, the company entered Vietnam in 2018 and currently operates 186 outlets in the Southeast Asian country.

BGF Retail’s CU was quick to enter the Mongolian convenience store market. CU opened its 200th convenience store outlet in Mongolia in April as it seeks to strengthen its presence there. Mongolia is seen as a promising market for Korean convenience store operators, with the number of people aged under 35 taking up more than 60 per cent of the total population.