Gucci has opens a new boutique at the Suvarnabhumi Airport, Bangkok. The store spans over 224 square metres and showcases women’s and men’s ready-to-wear, handbags, shoes, jewelry, watches and accessories as well as a wide array of luggage pieces. Guests are greeted by the contemporary design of the exteriors entirely covered in LED screens projecting kaleidoscopic interpretations of the House’s G motif.
The mood within the store is one of discretion, where understated drama is created by the surprising and unexpected combination of materials. Polychrome marble floors complement technical, mechanical display units and industrial burnished brass shelving creating a refined contrast with the Rose Pink upholstery and the sumptuous velvet armchairs and sofas. The result is a space that entices, surprises and feels personal to Gucci.
