Professional haircare brand Keune came to Barber with a brief to design a show-stopping flagship environment in Holborn’s The Post Building, Central London.
Working closely with the brand’s General Manager / Country Director, Darren Potter, and Eelco Keune CEO of Keune Haircosmetics, the concept design speaks to their forward-thinking, bold, knowledgeable and professional brand with an environment that oozes a calm serenity, allowing the product and the stylists to stand out. Keune also wanted to use natural and sustainable materials where possible, introducing planting with the standout moss wall to create health benefits in the space and textures to add depth and interest.
The old Royal Mail Post Building will host Keune in a 5,700sq ft space across two floors and will be their centre of excellence, training stylists, launching products, hosting events, a cafe bakery and a workspace for the team. Keune wanted to showcase extensive experience with hair colour in a contemporary and immersive guest experience.
Barber designs took inspiration from chosen artist installations to create dramatic windows and interior features that allow the colour to shine from outside to inside the space and throughout the interiors; the final effect floods the space with light and colour during the day.
