The hotel will be developed by the Keyestone Group and added to the JdV by Hyatt brand. It is expected to open by 2025 as part of the Sanya Hello Kitty Resort – the first Hello Kitty theme park in Hainan Province.

Keyestone Group, a Hong Kong-based conglomerate focused on the development and management of high-quality premier projects in the Greater China region, and Hyatt Hotels Corporation (NYSE:H), a leading global hospitality company, today announced plans for China’s first Hello Kitty Hotel in Sanya, Hainan.

A vibrant addition to the JdV by Hyatt collection of independent properties, the hotel will feature 221 rooms and villas adorned with Hello Kitty designs and other well-known and beloved Sanrio characters. Embracing the JdV by Hyatt brand, Sanya Hello Kitty Hotel will also be home to an exciting range of world-class amenities, including three signature restaurants and bar, a themed ballroom, a swimming pool and state-of-the-art spa and a fitness centre, inviting guests to celebrate the joy of life while indulging in a truly special and whimsical stay.

Jeffery Pun, Chief Executive Officer of Keyestone Group said: “As Keyestone Group continues to grow our hospitality portfolio across Greater China, we are excited to extend our collaboration with Hyatt. Sanya Hello Kitty Hotel will leverage our respective strengths in developing and managing world-class hospitality projects to offer guests a truly unique experience as they unwind and rejuvenate with their favourite Sanrio characters. We believe that the hotel and Sanya Hello Kitty Resort will become icons in Hainan’s tourism landscape and enable us to tap the growing demand for high-quality travel experiences in this region.”